Leaders in Online and Professional Continuing Education

Academic Strategic Planning in a Constantly Changing Environment - June 2022

Faculty Member

Dr. Vickie Cook


Members: $459.00

Non-Members: $599.00


What are the processes for identifying opportunities, developing evidence, determining goals, defining key milestones, establishing accountability, and measuring outcomes? How do you engage others in these processes? This course explores how strategy combines analysis and action.  Learning, planning, implementing, and reassessing permeate all levels of professional, continuing, and online education -- more so than perhaps any other area of higher education. 

Topics Covered

  • Approaches to planning and innovation 
  • The impact of shared governance on decision-making
  • Moving strategically toward the future
  • The impact of data on decision-making 
  • Evaluating Success 

Learning Objectives

  • Recognize the impact of strategy, leadership, and implementation on an institution.
  • Develop strategies that reflect effective approaches to internal and external constituents in the approach of a problem or innovation.
  • Develop strategies for maintaining the role of being a learner in strategy for the future.
  • Develop strategies to work evaluate strategies related to change and innovation.

Who should take this course? 

This four week course is designed for both the new PCO professional as well as those who have significant experience (3-5 years and beyond) who want to learn more about strategic planning, innovation and decision-making. Over this four week course, participants will outline a problem they are facing and develop a change template that they can immediately apply to the challenges they are facing day to day. 

Format and Schedule

This is a four week course consisting of about five hours of weekly course work made up of readings, asynchronous activities, and a weekly one hour live class meeting via Zoom. The schedule for the weekly meetings will be: 

  • Tuesday May 31 at 4:00 ET: Introduction and Course Overview 
  • Tuesday June 7 at 4:00 ET: Week 1 Discussion 
  • Tuesday June 14 at 4:00 ET: Week 2 Discussion
  • Tuesday June 21 at 4:00 ET: Week 3 Discussion 
  • Tuesday June 28 at 4:00 ET: Week 4 Discussion and Course Wrap-Up 

Vickie Cook

Associate Vice Chancellor, Online, Professional, and Engaged Learning

University of Illinois Springfield

Vickie Cook, Ph.D., is the Executive Director of Online, Professional, and Engaged Learning, and Research Professor in the College of Education at the University of Illinois Springfield. Previously, Cook served as Associate Vice President of Innovation and Technology, and Dean of the School of Education and Director of Online Learning at Greenville University. Cook has published more than 40 journal articles and book chapters in a variety of national educational publications, and serves as a peer reviewer for six of the top journals in the field of Online Learning and Education. She holds a Ph.D. in Higher Education Administration and an M.A. in Adult Education from Capella University, and completed her B.A. at Western Illinois University.

See what past participants have said about this course

"This course is an exceptional resource for developing the skills you need to plan and implement a project or initiative within your organization. The step-by-step process and feedback are motivating and will help you develop a template and process to use at any point in your PCOE journey." 

-Allison Shaw, Research Analyst Sacramento State University 

"The class delivers completely on its objectives."

"Vickie's feedback was insightful, engaging, and challenging. She has an incredible personality and I loved learning from her and hearing how she engaged everyone in live sessions and in course feedback. An exception leader in PCO and a wonderful instructor for this course."

"I truly enjoyed this course as well as the assistance and confidence it provided me in creating the policy and procedure manual for my department."

"I would highly recommend this course to ALL campus leaders, even if not necessarily engaged with PCO education."

"The readings and activities were excellent and extremely relevant to the work I am doing."

"Dr. Cook was great. She made sure every voice was heard and kept the discussion lively."

"Vickie was great and I learned a lot from her. I would love to take a leadership course from her. I appreciated how she was able to engage us during our live session."

"Vickie was super - very knowledgeable, very responsive to questions, provided clear and useful feedback on assignments, and did a good job facilitating the live sessions."

This content will not be available until 05/30/2022 at 11:30 AM (EDT)