Who are the constituents and stakeholders that compose the ecosystem of Professional, Continuing, and Online Education? What are the unique characteristics and educational needs of adult learners?   How do the characteristics of the student market determine how programs are designed and delivered?

This course examines prospective student markets and how to address their educational needs.  This course also examines the roles of employers, communities, and government agencies in creating educational opportunities. 

What is the best way to organize the human resources of a PCO unit?  That’s a good question (without just one answer), that will be explored in this interactive 4 week course.  Hiring, organizing and managing both administrative and faculty talent is one of the critical factors of success in continuing education.  What are some of the various overall structures employed in designing a PCO unit, and their pros/cons?  How are teams assembled to design and launch new programs? How do you integrate and work with those elsewhere in the university and outside (vendors)?  How can you maintain high performing operations that balance continuous improvement and innovation?  

This course provides a broad understanding of these elements and others. Organized around a team model, participants will engage with colleagues from other institutions to ensure a dynamic understanding of the issues.